Starbreeze not going free-to-play, prefers cheap-to-play

Speaking to Edge, the CEO of Starbreeze, Mikael Nermark, said that the studio is open to try several different business models, but free-to-play isn’t one of them. Oddly enough, when their next game Cold Mercury was revealed last March, the only piece of info was that it was going to be a free-to-play game. Go figure.

Now, Mikael Nermark said that they’re likely to “go down the road of cheap to play”. He also excludes a full bet on just one business model, unlike Crytek’s exclusive free-to-play plans or Epic Games’ certainty that F2P is the future. The Syndicate and The Chronicles of Riddick developer states that relying on just one business model is very risky and will keep exploring other avenues, from working on other studios’ IPs to developing triple-A games or downloadable titles.

Starbreeze is currently working on the ‘cheap-to-play’ Cold Mercury and the downloadable games P13 (which Mikael Nermark promises will be surprising) and Payday 2.

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